Marge Zimmermann, marketing & communications coordinator for OSF Saint Anthony Medical Center in Rockford, IL, discusses successful marketing with her Regarding Women & Healthcare publication. Zimmermann was a panelist on the Webcast Marketing to Women: Proven techniques to reach key healthcare decision-makers. Interview by Bob Wertz, Managing Editor for HealthLeaders Media.
Bruce Landes, president and CEO of Southwest Physician Associates in Dallas, discusses what it will take to overcome physician misgivings about EMR technology.
Bruce Landes, president and CEO of Southwest Physician Associates in Dallas, discusses why so many physicians have misgivings about EMR technology, and what needs to happen to spur adoption.
Dr. Richard Salluzzo, president and CEO of Wellmont Health, explains the Safest Hospital Alliance and its efforts to define what makes a hospital truly safe. (Listen to the interview now.) Dr. Salluzzo was a panelist on the physician relations panel at HealthLeaders Media's Top Leadership Teams Annual Conference and Awards in October 2007.
John McHugh, associate director at Navigant Consulting, discusses the keys to physician alignment in the cardiovascular service line. He will be a panelist on the upcoming HealthLeaders Media webcast, Service Line Strategies Workshop: Cardiovascular.
Wayne Patola, MRI Leader at St. Paul's Hospital in Vancouver, BC, dicusses how the facility uses blueberry juice as part of Magnetic Resonance Cholangiopancreatography exams.
Mike Gervais, CEO of the Philadelphia-based Gemino Healthcare Finance, talks about the shift away from the municipal bond market for some hospital funding needs, guesses on whether we're near the end of the era of cheap debt, and whether there's a need for another player in this field.
Anthony Cirillo, president of Fast Forward Strategic Planning and Marketing Consulting, LLC in Huntersville, NC, discusses how new consumer relations trends are influencing hospital marketing.
Stewart Watson, MD, medical director of the emergency department at St. Clare's Hospital, Weston, WI, talks about selecting the right EMR vendor. This was the first of a three part interview with Watson in which he described how St. Clare's Hospital automated its emergency department, and the rest of the series can be found on the HealthLeaders Media IT audio feature's page.
In Part III of the series, Stewart Watson, MD, medical director of the emergency department at St. Clare's Hospital in Weston, WI, talks about the Return on investment associated with the ER automation.
