6 Google+ Positives for Healthcare

Gienna Shaw, July 12, 2011

Still in beta, Google’s latest foray into social networking, Google+, is already generating better buzz than its previous attempt, Google Buzz,  and although there are some skeptics, many early adopters are simply gushing about it.

I count myself amongst the skeptics—but then again I always count myself amongst the skeptics. Some years ago, I didn’t believe smartphones would be that big a deal, either. And in the early days of Facebook and Twitter, I was guilty of being somewhat dismissive of social media.

I may have finally learned my lesson; you can indeed find me posting about healthcare technology on Google+.

The platform does, in fact, hold promise for healthcare organizations. Just keep in mind that Google+ is still in a limited trial phase and isn’t open to commercial accounts yet—although Google promises it will offer additional functionalities for business users eventually. 

Here are six reasons I like Google+ for businesses, including healthcare organizations:

1. Social Media Networking
It has more features than other social media sites

Google+ does have a lot of functions that its main competitor does not, although there’s no doubt that Facebook will adapt to compete with the new service. Multi-person video chats are just one example—healthcare organizations could use them to conduct small group meetings among remote employees or even as focus groups among patient advisors.

Pages

Facebook icon
LinkedIn icon
Twitter icon