Forbes, June 3, 2013

I've recounted the story behind this headline before (here) but there's a longer, more detailed version—and lesson. I attended a healthcare event last year that needs to remain nameless. It wasn't a big event. In fact, it was very focused and relatively small. That's about as much as we need to know because our headline came from that conference and the Chief Information Officer (CIO) who served it up wishes to remain anonymous. That's ok, of course, but the story and lesson are definitely worth reviewing.

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