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3 Successful Strategies Behind Tufts Medicine's Rebrand

Christine Madigan, the chief consumer officer at Tufts Medicine, shares insights into the Boston-based system rebrand and its successful outcomes...

These Appalachia Hospitals Made Big Promises to Gain a Monopoly. They're Failing to Deliver.

Ballad has not met many of the quality benchmarks nor provided much of the charity.

Who Polices Hospitals Merging Across Markets? States Give Different Answers

For 50 years, federal regulators have not stepped in to prevent hospitals from merging with systems in other markets.

Costco Opens Sesame Telehealth Partnership

The wholesale club's discount offering is designed for uninsured members and those with high-deductible plans.

Medicare Advantage Insurers Have to Adjust How They Market to Seniors for 2024

Deceptive ads will be under the microscope going forward thanks to new CMS regulations.

How will rural Americans fare during Medicaid unwinding? Experts fear they're on their own

Nearly 75% of people who have lost Medicaid coverage since states began the unwinding process this year were disenrolled for...

Precision marketing campaign yields 474:1 ROI for AdventHealth

When the pandemic hit in early 2020, financial losses for healthcare organizations were drastic.

Ochsner Health Taps AI for Patient Messaging Pilot

Physicians will review every response before they're sent to patients to ensure the 'human touch.'

Save Billions or Stick with Humira? Drug Brokers Steer Americans to the Costly Choice

The biggest hitch seems to be the PBMs.

GOP senator probes drug discount programs at Cleveland Clinic, Bon Secours

The top-ranking Republican on the Senate health committee is launching an investigation into two hospitals' use of the 340B drug...

Cancer centers, hospitals still feeling effects of ongoing cancer drug shortages

Record shortages of lifesaving chemotherapy drugs mean doctors across the U.S. are still having to ration medication, delay treatment or...

UMass Memorial and Milford Regional Medical Center take step for possible merger

Non-binding Letter of Intent could pave the way for corporate affiliation.

NH's Catholic Medical Center to explore 'partnership' with HCA Healthcare

Catholic Medical Center is pursuing an agreement for its acquisition by HCA Healthcare, a for-profit healthcare provider headquartered in Nashville.

FDA updates Ozempic label to acknowledge some users’ reports of blocked intestines

The FDA has updated the label of the diabetes drug Ozempic to acknowledge reports of blocked intestines in some people...

Did the government get a bad deal on the COVID-19 boosters?

After Pfizer and Moderna hiked the prices of their Covid-19 vaccines this year, the federal government will now pay nearly...