Most-Read Marketing Articles in Q3 2023

Check out the most-read marketing articles from the past quarter.

3 SUCCESSFUL STRATEGIES BEHIND TUFTS MEDICINE'S REBRAND

https://www.healthleadersmedia.com/marketing/3-successful-strategies-behind-tufts-medicines-rebrand

Christine Madigan, the chief consumer officer at Tufts Medicine, shares insights into the Boston-based system rebrand and its successful outcomes tracked so far.

DARTMOUTH HEALTH MARKETING EXEC ON BUILDING A BRAND AND A CAREER

https://www.healthleadersmedia.com/marketing/dartmouth-health-marketing-exec-building-brand-and-career

Jennifer Gilkie shares the evolution of her role and how she helped lead the rebranding efforts of New Hampshire's only academic health system.