Most consumers have either been directly or indirectly impacted by credit card or personal financial information thefts by hackers. These consumers are clearly more careful about how and where they shop as well as having new credit cards issued or having their credit monitored. However, there is a set of data almost all people maintain and is 10 times more valuable to hackers on the Dark Web than credit card numbers: Your healthcare record. Healthcare information holds a wealth of information that a hacker can monetize. Healthcare records often have Social Security Numbers, birth dates, financial information and personal and business addresses and other valued personally identifiable information (PII).