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Defining Your Place in the Care Continuum

 |  By Philip Betbeze  
   February 18, 2015

Healthcare leaders need to determine what to build, what to own, when to partner, and above all, how to innovate.

This article first appeared in the January/February 2015 issue of HealthLeaders magazine.

What Color is Your Parachute? Most healthcare executives are familiar with the best-selling career advice book and its various updates and spinoffs that have been helping folks since 1970. The level of introspection called for in the book is similar to the introspection healthcare organizations must conduct to find their place in a healthcare service world that's rapidly changing.

So, what will your organization become as healthcare reform and financial realities make the care continuum and care coordination top strategic priorities? Many top hospital and health system leaders believe that being reimbursed based on value is inexorably marching forward, but the rate and even the scale of the change is extremely market-specific, thus putting ever-greater pressure on leaders to determine a proper course for the future. Some mixture of innovation, caution, flexibility, and market share will separate the winners from the losers.

Philip Betbeze is the senior leadership editor at HealthLeaders.

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