Northeast Hospital Corp. CEO Ken Hanover sent a letter to employees and doctors saying the organization is "at a crossroads" and could lay off as many as 100 people, or 5% of its work force. The organization is facing a $15 million budget gap because it is seeing fewer patients than expected and no increase in payments from insurance companies and government programs. Northeast Hospital Corp. includes three Massachusetts hospitals—Beverly Hospital, Addison Gilbert Hospital in Gloucester and BayRidge Hospital in Lynn—and two outpatient centers, Beverly Hospital at Danvers and the Cable Center in Ipswich.
In a social media landscape shaped by hashtags, algorithms, and viral posts, nurse leaders must decide: Will they let the narrative spiral, or can they adapt and join the conversation?
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