marketing
publication date
Pharma
Biden Is Right. The U.S. Generally Pays Double That of Other Countries for Rx Drugs.
If you went 'anywhere in the world,' you could get a prescription filled for 40% to 60% less than it...
Pharma
Bernie Presses Big Pharma CEOs to Justify 'Outrageously High' U.S. Drug Prices
Senate HELP Committee mulls subpoenas if J&J, Merck CEOs refuse 'invitation' to testify.
Payer
ACA Enrollment Hits 20.4M ─ And Counting
A record 20 million Americans signed up for marketplace health insurance, and that number is expected to grow.
Marketing
FTC 4, M&A 0! Regulators Win Again, Delay IQVIA's Propel Media Acquisition
This latest preliminary injunction is the commission's fourth successful healthcare sector merger challenge within a one-month span.
Pharma
'They See a Cash Cow': Corporations Could Consume $50B of Opioid Settlements
But as the dollars land in government coffers a swarm of private, public, nonprofit, and for-profit entities are eyeing the...
Payer
Tiny, Rural Hospitals Feel the Pinch as Medicare Advantage Plans Grow
MA plans have become dubious payers for many hospitals, which report the insurers are often slow to pay or don't...
Payer
Medicare Advantage Insurers Have to Adjust How They Market to Seniors for 2024
Deceptive ads will be under the microscope going forward thanks to new CMS regulations.
Marketing
Funyuns and Flu Shots? Gas Station Company Ventures Into Urgent Care
MedWise has opened 12 clinics so far, all in the Tulsa area.
Marketing
3 Successful Strategies Behind Tufts Medicine's Rebrand
Christine Madigan, the chief consumer officer at Tufts Medicine, shares insights into the Boston-based system rebrand and its successful outcomes...
Clinical Care
Video: HealthLeaders Weekly Wrap
The Weekly Wrap, HealthLeaders' video series, brings you a quick look at what we're covering around the healthcare industry.
Marketing
Dartmouth Health Marketing Exec on Building a Brand and a Career
Jennifer Gilkie shares the evolution of her role and how she helped lead the rebranding efforts of New Hampshire's only...
Post-Acute
AHCA announces 2023 Silver Achievement Quality Award Recipients
72 long-term care facilities across 27 states were recognized for meeting "rigorous" performance and quality standards.