UnitedHealth Group estimates that 46 percent of employees are not taking full advantage of their health benefits. In response, UnitedHealth has created United with Me, a program that analyzes whether employees are taking advantage of available resources and choosing the optimal health approach. In this podcast, Dr. Deneen Vojta, medical director for new product development at UHG, talks about how to drive behavior change, effectively reach consumers, and customize messages to improve the way people access and use the healthcare system.