Medical tourism offers huge economic potential, says Arabian Travel Market speaker

The fastest growing outbound tourism sector within the Middle East is medical tourism. Middle East countries, such as Jordan and the UAE, have launched initiatives to meet this growing demand as they look to establish themselves as world-class, cost-effective alternative destinations for the booming medical tourism market. However, to achieve a global reputation of medical excellence and affordability, the President of the Medical Tourism Authority believes the region must continue to foster an environment that is increasingly favorable for the healthcare sector's private operators.