Many brands didn't live to see 2009. Some of the casualties of 2008 included Linens N' Things, Sharper Image, KB Toys, and Mervyns. But this is a good thing, writes Laura Ries, president of Ries & Ries, an Atlanta-based marketing strategy firm. "It is brand Darwinism at its best, survival of the fittest," Ries writes.
Trending:
2009: The year of brand Darwinism