Study: Age affects perceptions of Internet advertising targets

A new study shows that most Internet users ages 45 and older believe online content, Web site design and online advertising are skewed toward a younger audience. Web users ages 18 to 24 and 25 to 34, by contrast, are most likely to say online content is focused on people their age. More than half of those 35 to 44 find online content geared to their age group, the study found.