The screening program is described as a "win, win, win" for consumers, payers, and Walgreens, especially if it improves adherence to medication, says the retailer's CMO.
Retail pharmacy giant Walgreens and the nonprofit Mental Health America this week launched a collaborative mental health answer center to heighten consumer awareness and reduce stigmas associated with mental health.
The platform will connect people to MHA's free Online Screening Program, which uses clinically-based but relatively simple and direct online screenings for conditions including depression, anxiety, bipolar disorder, and post-traumatic stress disorder.
"For example, one in four or five adults in this country at any given time are suffering from a mental health condition like depression or anxiety or post-traumatic stress disorder and that is more common than diabetes and heart diseases combined."
"As a consumer-based, pharmacy-led healthcare company, we have to step up and offer a range of solutions to our consumers that come into our stores or visit our website every day seeking answers and needing support for mental health."
"It is the right thing to do for us and our partners who are providers as well," Leider says.
Early, timely interventions are often a critical component for diagnosing and improving mental health, and Leider says that Walgreens and MHA have set a goal to complete 3 million online screenings by the end of 2017.
Leider says the program centers around four pillars:
- Care facilitation
- Therapy support
"Number one, we want to provide increased awareness to our consumers about the prevalence of mental health conditions and the warning signs," he says. "Many people who are depressed, for example, as the most common mental health condition, don't even know they're depressed."
"The second is to increase screenings to provide access to really simple tools that a patient or consumer at Walgreens could do in five minutes to be alerted that they may well have depression," he says.
"The third is once they know they have a problem, to connect them with a trusted source of care and evaluation. The fourth is to use our pharmacy services to support patients once they are put on a medication."
PCPs Lack Time and Resources
Leider says 27,000 pharmacists and 1,100 nurse practitioners in Walgreens' nearly 8,200 stores and clinics nationwide could play "a huge role" in helping patients monitor and stay on their medications.
"We have six million people coming into our stores every day, and another two million coming to our website or our mobile app. The ability of our pharmacists and 8,300 stores to really support patients are incredible value drivers," he says.
"We have the No. 1 healthcare app in America, maybe the world, and the No. 3 retail app. The pure footprint that we have physically and digitally enables us to increase awareness of our consumers, whether they come to the stores or the website."
"On the other end of the spectrum, I am a primary care physician. I can tell you that the busy primary care doctor does not have the time or the resources to be doing these kinds of medication support activities in their office," Leider says.
John Commins is a senior editor at HealthLeaders.