Jefferson Regional in Pine Bluff was recently recognized with multiple awards at the 2022 meeting of the Arkansas Hospital Association (AHA). Jefferson Regional received two Diamond Awards, a competition sponsored by the AHA and the Arkansas Society for Healthcare Marketing and Public Relations (ASHMPR). Jefferson Regional won a Total Campaign award for the development of a Radiology advertising campaign, and a Writing award for an article on COVID response for the AHA magazine.
In a social media landscape shaped by hashtags, algorithms, and viral posts, nurse leaders must decide: Will they let the narrative spiral, or can they adapt and join the conversation?
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