Skip to main content

HL Shorts: Reaching Patients Where They Are

Analysis  |  By Jasmyne Ray  
   March 26, 2024

John Zabrowski explains his system's approach to maintaining patient relationships through their preferred communication method. 

The provider-patient relationship is even more important now that patients are covering more of their healthcare costs. As organizations continue to embrace tech solutions and expand their digital offerings, while some patients utilize them with ease, others may prefer a more analog approach. Meeting patients where they are, through their preferred communication method enables systems to maintain and nurture relationships with their patients, without leaving anyone behind.

Hear what John Zabrowski, senior vice president, chief financial officer, and chief strategy officer for VHC Health, had to say during HealthLeaders' Patient Financial Experience NOW Summit. 

Jasmyne Ray is the revenue cycle editor at HealthLeaders. 

Get the latest on healthcare leadership in your inbox.